How Much Does an AI Chatbot Cost in 2026? Pricing Guide for Europe

Short answer: in 2026, a business AI chatbot costs €1,500-8,000 to implement plus €100-500/month for maintenance, depending on scope. Off-the-shelf SaaS bots start at €30/month but can’t integrate with your systems; fully custom builds exceed €15,000.

Pricing by project size

Tier Includes Setup Monthly
Basic FAQ bot on web or WhatsApp, no integrations ~€1,500 €100-150
Pro Multi-channel, CRM & booking integrations €3,000-8,000 €150-300
Enterprise AI agents, ERP/PMS integrations, human handoff €8,000-15,000 €300-500

What moves the price

  1. Channels: web only vs web + WhatsApp + Instagram.
  2. Integrations: CRM, PMS, ERP, calendars — this is what turns a toy bot into a sales machine.
  3. Knowledge base size and languages (Spanish, English, German…).
  4. Human handoff with full conversation context.
  5. GDPD compliance: EU hosting, encryption, data processing agreements.

Why a remote-first agency saves you money

Agencies with physical offices bake rent and travel into every quote. Altoestrato works 100% online for clients in Spain, Europe and worldwide — meetings at a coworking space or café when you want them — so your budget goes into the bot, not the office.

Free diagnosis

Book a free 30-minute call: we map your highest-ROI automation opportunities and give you a fixed quote, no strings attached. Email info@altoestrato.com.